For many shops, hiring women is about putting forward an atmosphere of friendliness and trustworthiness, particularly to women customers, who, as we all know, account for 85 percent of all purchase decisions. It turns out that hiring women involves more…
I’ve been experimenting with specials to be used in direct mail, boosted Facebook posts and other such advertising mediums. One such special is a summer kickoff special, which is an air conditioning inspection and service for only $139. The wording…
"They” say new car dealers are feeling aggressive and confident. Car dealerships are also looking at aggressive methods to keep the purchasers of their used cars in their bays. Dealerships want the lucrative aftermarket business, they are going after it,…
A multi-store shop owner sends in the following situation: We recently had a 2015 Ford F150 V8 with 46,000 miles brought into one of my shops with a check engine light on, as well as a drivability problem. My technician…
RENO, Nevada - It all started with them holding a flashlight for their father. Now, years later, brothers Vinnie and Anthony Lucido have turned what they learned as youngsters into an extremely successful auto repair shop – CoAuto – in…
I just couldn’t resist. It was just the detective in me. “Yes, I will take a look at it,” I said to a new customer when she said her car would stall but only occasionally. Why would I do such…
ASA’s new members-only Facebook Group debuted May 31 on ASA’s 67th aniversary. Join with other shop owners/managers in discussions of business management topics designed to help you run a more successful shop. ASA-member shops are known nationwide for their commitment…
Although several states have seen legislation and debate regarding original equipment manufacturer (OEM) repair procedures, companion bills in Rhode Island have gained the most traction. Senate Bill (SB) 2679, introduced by Senators Maryellen Goodwin, Dominick Ruggerio and Michael McCaffrey on…
Every industry needs to prepare for its next generation of employees, which, ideally, continually flows in. The collision repair industry currently faces an aging population in several ways.
Digital vehicle inspections (DVI), everyone is talking about it, but not everyone is doing it – yet. Increased efficiency, higher average repair order, fewer customers with buyer’s remorse and being environmentally friendly top out some of the reasons to switch,…
For many shops, hiring women is about putting forward an atmosphere of friendliness and trustworthiness, particularly to women customers, who, as we all know, account for 85 percent of all purchase decisions. It turns out that hiring women involves more…
Get to know ASA's affiliate leadership as they reveal progress and goals for the upcoming year, as well as holiday memories, recent traditions and their wish to Santa. Click here to download the affiliate section.
Recently, I was leading a trail run in Moab, Utah, and came to the first difficult part of the 4x4 rail. The Jeep I was driving had been set up with the best equipment that money could buy, complete with…
In Part One of this two-part series, I offered a list of seven basic measurements that you should monitor each and every month. In Part Two, the list continues with eight more. When you combine the points, your office time…
A shop owner writes … A woman in her 70s came by my shop and asked if I could repair her 2005 Corvette. I assured her we were capable of doing it. She had it towed to me on Dec.…
Why should repairers be interested in what’s going on with autonomous vehicle policy, data access and cybersecurity? Because having the right tools and the right information to repair vehicles are critical elements to the longevity of a successful automotive repair…
Elissa Larremore, owner of CBS 1 Collision’s three shops in Shreveport and Bossier City, La., stands proudly with her staff. SHREVEPORT, Louisiana - Elissa Larremore, owner of CBS 1 Collision’s three shops in Shreveport and Bossier City, La., has a…
