Becky Witt

Keeping It Real

Six foolproof ways to protect you and your customers from mishaps caused by counterfeit parts. The word “counterfeit” means a copy or replica of something manufactured with the intent to defraud. If, for example, you bought a Rolex from a…

Risky Business

Why loaning cars instead of offering rides can create a safer and less-expensive customer service. It’s good to periodically choose one line in the shop’s profit-and-loss statement and analytically rip it apart. For the purposes of this column, I’ll focus…

Do Less, Earn More

How can you make your shop run more effectively and make you more money? Industry expert Becky Witt, AAM, reveals her eight secrets for success. A case can be made that the business plan for the average auto service shop…

One Danger of Shop Ownership

Getting out of your office and connecting with others in the industry can pay off in big ways. It takes vision, inspiration, perseverance and hard work to build and maintain a successful repair shop. Pursuing the ideal dream of “absentee…

Why Teamwork is Crucial

Getting to the heart of teamwork involves buy-in from the top. In American management lingo, being a “team player” either means taking the blame for something someone else did or working for no pay to make someone else look good.…