AMi announces departure of Jeff Peevy as president

From AMi


Jeff Peevy

The Automotive Management Institute announced Thursday, effective July 31st, Jeff Peevy, AMAM has resigned his position as president to return to I-CAR as VP of Technical Products, Programs, and Services.

Peevy took the helm of AMi in 2015 and established and led the organization’s “next-generation project,” which included substantial infrastructure, curriculum and recognition frameworks, and overall growth in industry training support capabilities.  During the five years, AMi experienced tremendous growth including training support for car manufacturers.

Darrell Amberson

“We want to thank Jeff for his leadership and contribution to AMi’s growth and for positioning AMi for continued expansion,” said Darrell Amberson, AMi chairman.  “He will be missed, but we also know his passion for complete and safe collision repairs and the direct link to technical training and so it is understandable.”

In this new role, which becomes effective at the end of July, Peevy will spearhead the strategic development and growth of all I-CAR curriculum and technical relations efforts while leveraging his more than 20+ years of executive management experience in the industry.

The AMi Board of Trustees will be seeking a new president and ask that resumes be sent to

Peevy will be involved in the recruiting, replacement, and onboarding of a new AMi president.

“I am appreciative of the confidence and opportunity the AMi board gave me and I am proud of our accomplishments.  I will be supportive through the leadership transition process and beyond as I have an interest in AMi’s continued success,” said Peevy.