Chairman’s Message

The Membership ROI When you run a trade association, attracting new members, particularly those who have never been part of an association before, is a challenge. Most membership organizations approach this problem by offering a bunch of no-brainer discounts on…

ASA works like a complex machine. Our structure isn’t unique; other organizations operate in similar ways. But, unlike ours, their members don’t govern the organization. So here, I’d like to answer some questions I hear asked on a regular basis.…

The past two years have been quite a ride. Your association has seen major change and made an unprecedented comeback. When Darrell Amberson, AAM, took over as chairman, he and the board had much to do. The ASA board and…

At our annual meeting in April my term as chairman will end. Therefore, this is my last Chairman’s Message. Donny Seyfer will become chairman, and I assure you he is more than capable. There will be one or two new…

Famous racer Bobby Unser said, “Success is where preparation and opportunity meet.” Winston Churchill gave further clarification on the topic when he said, “A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.” Lately…

It’s December and the year is winding down. The holidays are upon us and before we know it we will start a new year. As we begin to reflect on the events of this year I think it appropriate to…

Hard to imagine that it is already November. In northern tier states such as Minnesota, the leaves are gone. Frosty mornings are the norm, many days are gray, and we await the snow that usually brightens our landscape for months…

As chairman, I’ve had the opportunity to do some special things and to meet some special people. As a speaker at a regional trade show recently, I had the opportunity to catch up with a featured guest, John Force. In…

Recently, I-CAR completed a survey. Over a long period they measured the performance of a number of collision shops while the staff went through many I-CAR classes. They were trying to establish the relevance of education to its return on…

It’s August, a time when we seize the opportunity to enjoy the last of summer and start looking forward to the fall. Autumn seems to be the time of back-to-school, back-to-work, and a refocus on business at hand. With ASA,…