Making the phone ring at your shop takes tremendous effort. It’s called marketing, advertising and brand awareness. Your business depends on people to respond to these efforts and reach out to you for help with their vehicle maintenance and repair needs .…
When asked why they answer the phone, most service advisers respond: “Because it’s my job.” I submit that many of the calls coming into shops are the result of service advisers failing to do their job. Let me share how service advisers…
Continuing our journey toward better processes, I recently spoke with a frustrated shop owner about a point of pain in his business. His concern was the time he spent dealing with upset customers. His example was the day he had…
