Auto Inc. - July – August 2017

Tools of tradition

Tradition is often cited as the reason certain processes exist, and, sometimes, the tradition makes sense. Other times, though, learning the reason the tradition started can make you roll on the floor with laughter. For example, one of my favorite…

The Millennial Dilemma

With the average age of a shop owner in America at 55, they’ve been through many generations of customers. But when considering marketing to millennials, many shop owners say, “I’m not sure who they are, and I’m not sure anyone…

Continuing the Data Debate

In the May-June issue, AutoInc. conducted a Q&A with CCC Information Services about its newly launched Secure Share Network, a significant change in terms of how shops using CCC’s estimating system can share estimate information. Readers of this article suggested…