2013 Media Planner

Advertising Policies

Submissionof Ad Materials

Send advertising materials to Trisha Baker, manager of graphics and production, via email at trishab@asashop.org (10MB and under). For ads larger than 10MB, please upload files to AutoInc.'s FTP site. Contact Trisha Baker for FTP instructions at (800) 272-7467, ext. 125, or trishab@asashop.org.


Net 30 days from date of invoice. Prepayment is required with first order. Open accounts are subject to credit approval.

Agencies are allowed 15 percent commission on gross billings on space and color. All accounts must be paid within 30 days of billing date. Agency commission will not be granted on past-due accounts.

Contract advertisers will be billed at the earned rates. If a greater frequency discount is earned within one year of the first insertion, credit will be earned. Advertisers who do not fulfill their contract will be subject to short-rate billing.

Advertising Responsibility

Advertisers and advertising agencies assume liability for all content of advertisements printed in AutoInc. and also assume responsibility for any claims arising against the publisher. The publisher reserves the right to reject any advertising. Advertising that simulates editorial style must be approved by the publisher and will be identified with the word "Advertisement" by the publisher.


Insert rates are 50 percent of the black and white rate plus $150/M. Trims required: 1/8" head, 1/8" foot, 1/8" thumb edge. Ship printed inserts directly to printer. For specifications on folding, trimming, and mailing instructions, call AutoInc. at (800) 272-7467, ext. 119.


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