Direct OEM Access Available to
ASA Members During CARS, NACE 2010

ASA will provide its members and other attendees direct access to original equipment manufacturer (OEM) representatives and training at this year's Automotive Service & Repair Week (ASRW) events in October. Several OEMs will show their continued commitment to repair professionals by participating in the second annual OEM Pavilion during the ASRW Expo. To date, confirmed participants include General Motors, Ford Motor Co. and Toyota Motor Sales U.S.A. Inc.

"Toyota is extremely pleased to have the chance to meet face-to-face with both our collision and mechanical customers," said Jerry Raskind, wholesale development manager, Toyota Motor Sales U.S.A. Inc.

"It allows us to showcase our new products and services for both GM Collision and ACDelco that include free online collision technical repair information, new training classes and enhanced Total Service Support online program for independent automotive service centers. We look forward to a great show this year!" said Chris Brandt, GM brand manager.

The OEM Pavilion allows ASA members and other attendees to visit with participating automakers in one area at the same time. Both collision and mechanical disciplines for each OEM will be represented.

The ASRW 2010 events will take place Oct. 10-13 at the Mandalay Bay Convention Center in Las Vegas. A comprehensive educational program is scheduled for Oct. 10-13 (Sunday through Wednesday); and the Expo will be Oct. 11-13 (Monday through Wednesday). ASRW features the International Autobody Congress & Exposition (NACE), sponsored by the Automotive Service Association (ASA), the only event of its kind designed for the collision repair professional; the Congress of Automotive Repair & Service (CARS), also sponsored by ASA, the premier event for automotive service professionals; as well as Auto Glass Week, dedicated to the automotive glass professional.

For more information, visit www.NACEexpo.com, www.CARSevent.com or www.autoglassweek.com.